About Red Nose Day T-Shirts

A superstar designer

Having graduated from Central St Martins in 1995, Stella’s signature style of sharp tailoring, natural confidence and sexy femininity was immediately apparent in her first collection. After only two collections, in 1997 she was appointed the Creative Director of Chloé in Paris, enjoying huge success there.

Stella then launched a fashion house under her own name in a partnership with PPR luxury division as a 50/50 joint venture – and showed her first collection in Paris in October 2001. A lifelong vegetarian, Stella McCartney does not use any leather or fur in her designs.

The brand’s luxury women's ready-to-wear shoes, bags, fragrances, eyewear, accessories, organic skin care and performance range with Adidas are available through its flagship stores in London, New York, Los Angeles, Moscow, Shanghai, Tokyo, Beijing, Hong Kong and Singapore as well as around 600 cities worldwide.

I admire the Red Nose Day team and their achievement for this incredible worthwhile cause, and to be able to be supporting that is extremely rewarding.
Stella McCartney

Feel good fashion

All the profits from the sale of each t-shirt is spent by Comic Relief to help people living incredibly tough lives across Africa and here in the UK. The 2013 T-shirts have been wholly manufactured in Africa with 100% of the cotton sourced from Fairtrade certified, organic cotton co-operatives in Mali. This ensures the cotton is free from pesticides and genetic modification (GM) – and that a fair price is paid to farmers in developing countries. It’s fashion that not only feels good but looks good too.

Why Fairtrade?

Buying Fairtrade cotton means the whole community benefits financially through the increased prices they receive. The community uses the money in many ways, from building local schools so children don’t have to walk 10km a day to receive an education – to enabling parents to send their children to school, rather than the whole family having to work so they have enough to eat.

Why organic?

By removing chemical pesticides and fertilisers from the earth, communities’ health improves enormously, and means children and livestock can wander freely through the fields. It also means the cost of growing cotton is greatly reduced as local plants are used to create natural pesticides, instead of paying for expensive man-made ones. This is a great way to help communities live healthier lives and enjoy greater profits.